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Paper Publications
When cross-channel integration can benefit firm innovation and performance: the moderating role of e-commerce type
Release time: 2022-06-18
Hits:
Journal:
Journal of Data, Information and Management
Volume:
2
Issue:
4
Page Number:
309-322
Translation or Not:
no
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Enhancing Service Chatbot Effectiveness: The Effect of Dyadic Communication Traits on Consumer Unplanned Purchase
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Balance cues of online-offline channel integration: Considering the moderating role of customer's showrooming motivation
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Doctoral degree
Li Yang
Recommended MA Supervisor
Hefei University of Technology
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